GE “A BRILLIANT GRID”
GE’s A Brilliant Grid looks at the aftermath of Hurricane Sandy through the lens of technology, infrastructure, and human resilience. The edit connects emotional stories of loss and recovery with the emerging idea of a smarter grid — using social data to better understand outages and help communities stay connected.
GE “A BRILLIANT GRID”
GE’s A Brilliant Grid looks at the aftermath of Hurricane Sandy through the lens of technology, infrastructure, and human resilience. The edit connects emotional stories of loss and recovery with the emerging idea of a smarter grid — using social data to better understand outages and help communities stay connected.
AgencyBBDO
DirectorKief Davidson
